Acknowledge the complexity of a controversy. It makes audiences more open to learning about different viewpoints.
Look at the same issue in a different geographic location or time in history. When we widen the lens, it helps the audience to broaden their understanding of the problem and it revives curiosity.
Diversify your sources and don’t interview the “usual suspects.” Look for cross-cutting identities and voices directly affected by the issue. Think about sourcing and be very intentional about the sources you select.
Include interesting details such as a metaphor used by your source which can help paint a fascinating picture of the story behind a person’s beliefs.
When you don’t just focus on the facts, but also make room to explore the unique and complex sides of an issue, you tell a more accurate, fuller story.