Can regenerative wool make fashion more sustainable?


The fashion brand Sheep Inc sources regenerative wool for its clothing products and claims to be carbon-negative. The regenerative farming practices used to make the wool are similar to what would happen naturally, the sheep graze across different grasslands, allowing unused ones to rewild using the manure as fertilizer. On top of that, the farm itself runs on renewable energy and supports native reforestation and the fashion brand uses solar power and a plastic-free supply chain.

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